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Generation apparatus, generation method, and non-transitory computer readable storage medium

專利號
US10897638B2
公開日期
2021-01-19
申請人
YAHOO JAPAN CORPORATION(JP Tokyo)
發(fā)明人
Bungo Tamari
IPC分類
H04N21/25; H04N21/431; H04N21/45; H04N21/258; H04N21/81; H04N21/845; H04N21/8549
技術(shù)領(lǐng)域
thumbnail,image,moving,user,content,unit,generation,apparatus,thumbnails,acquiring
地域: Tokyo

摘要

A generation apparatus according to an embodiment includes an acquiring unit and a generating unit. The acquiring unit acquires information on usage of a moving image content used via a partial moving image that is used as a key image of the moving image content in a terminal device that is a distribution destination of the partial moving image. The generating unit generates a partial moving image corresponding to the moving image content on the basis of the information acquired by the acquiring unit.

說明書

CROSS-REFERENCE TO RELATED APPLICATION(S)

The present application claims priority to and incorporates by reference the entire contents of Japanese Patent Application No. 2015-083598 filed in Japan on Apr. 15, 2015.

BACKGROUND OF THE INVENTION 1. Field of the Invention

The present invention relates to a generation apparatus, a generation method, and a non-transitory computer storage medium having stored therein a generation program.

2. Description of the Related Art

In recent years, with the rapid spread of the Internet, various services are provided over a network. As one of the services, a moving image distribution service is known. A provider of the moving image distribution service distributes various moving images in accordance with requests from users.

In some cases, the provider of the moving image distribution service may distribute an advertisement content together with a moving image. In the service as described above, there has been proposed a technology related to a content viewing system that can appropriately distribute information for promotion and advertising to a user who is a viewer (for example, Japanese Laid-open Patent Publication No. 2007-104439).

權(quán)利要求

1
What is claimed is:1. A server that composes moving thumbnails tailored to users, comprising:a communicator that:acquires information on usage of a moving image content corresponding to a first thumbnail used as a key image of the moving image content in a terminal device that is a distribution destination of the first thumbnail; andacquires a time point during the first thumbnail when the moving image content is requested; anda processor configured to:select a first portion of the moving image content corresponding to the time point;select a second portion of the moving image content based on the acquired information, the second portion of the moving image content being absent from the first thumbnail; andgenerate a new moving image thumbnail in which the second portion of the moving image content is played, and the first portion of the moving image content is played at a middle point or immediately after a start point of the new moving image thumbnail.2. The server according to claim 1, whereinthe communicator acquires, as the information on the usage, information on a user corresponding to the terminal device, andthe processor generates new moving image thumbnails corresponding to each user class classified by user attribute information, based on the acquired information on the user.3. The server according to claim 2, whereinthe communicator acquires, as the information on the user, a social graph indicating a correlation of users in a network environment, andthe processor generates new moving image thumbnails corresponding to each user class classified by the acquired social graph.4. The server according to claim 1, wherein the processor is further configured to:evaluate the first thumbnail by an index value indicating an impact of the first thumbnail on viewing of the moving image content, based on the acquired information; andgenerate the new moving image thumbnail based on a result of the evaluation.5. The server according to claim 4, wherein the processor is further configured to:perform machine learning about a correlation between the index value and information on a user who operates the terminal device; andgenerate a second new moving image thumbnail for which the index value with respect to a user as a distribution destination is expected to meet a predetermined condition, based on a result of the machine learning.6. The server according to claim 4, wherein the processor is further configured to distribute the new moving image thumbnail to the terminal device in accordance with a distribution rate that is calculated based on the result of the evaluation.7. The server according to claim 1, whereinthe communicator acquires, as the information on the usage, at least one of a rate at which a user selects the first thumbnail, a completion rate of a moving image content viewed via the first thumbnail, and a bookmark rate of the moving image content, andthe processor generates the new moving image thumbnail based on the acquired information on the usage.8. A method of composing moving thumbnails tailored to users, implemented by a computer, comprising:acquiring information on usage of a moving image content corresponding to a first thumbnail used as a key image of the moving image content in a terminal device that is a distribution destination of the first thumbnail;acquiring a time point during the first thumbnail when the moving image content is requested;selecting a first portion of the moving image content corresponding to the time point;selecting a second portion of the moving image content based on the acquired information, the second portion of the moving image content being absent from the first thumbnail; andgenerating, using the computer, a new moving image thumbnail in which the second portion of the moving image content is played, and the first portion of the moving image content is played at a middle point or immediately after a start point of the new moving image thumbnail.9. A non-transitory computer readable storage medium having stored therein a generation program causing a computer to execute a process comprising:acquiring information on usage of a moving image content corresponding to a first thumbnail used as a key image of the moving image content in a terminal device that is a distribution destination of the first thumbnail;acquiring a time point during the first thumbnail when the moving image content is requested;selecting a first portion of the moving image content corresponding to the time point;selecting a second portion of the moving image content based on the acquired information, the second portion of the moving image content being absent from the first thumbnail; andgenerating a new moving image thumbnail in which the second portion of the moving image content is played, and the first portion of the moving image content is played at a middle point or immediately after a start point of the new moving image thumbnail.
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