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Personalized temporary unsubscribe mechanisms for email subscriptions

專利號(hào)
US11616746B1
公開日期
2023-03-28
申請(qǐng)人
Adobe Inc.(US CA San Jose)
發(fā)明人
Vishnu Singh; Ram Bhushan Agrawal; Medha Kumari; Deepansh Rawal
IPC分類
H04L51/212; H04L51/18; H04L51/214
技術(shù)領(lǐng)域
email,emails,user,temporary,management,options,or,period,system,in
地域: CA CA San Jose

摘要

In some embodiments, techniques for generating personalized unsubscribe options for emails are provided. For example, a subscription management system can access information associated with an active email subscription and a user profile for a user. The subscription management system can determine a temporary unsubscribe time period for the user based on the information associated with the active email subscription and the profile of the user. The subscription management system can embed multiple unsubscribe options in an email to be sent to the user. The multiple unsubscribe options can represent respective unsubscribe time periods including the temporary unsubscribe time period. The subscription management system can cause the email to be sent to the user and receiving a selection among the multiple unsubscribe options indicating a selected unsubscribe time period. The subscription management system can change the active email subscription to a suppressed email subscription associated with the unselected unsubscribe time period.

說明書

The computing system 700 executes program code 705 that configures the processor 702 to perform one or more of the operations described herein. Examples of the program code 705 include, in various embodiments, the subscription management module 104 by the subscription management system 102 or other suitable applications that perform one or more operations described herein (e.g., one or more development applications for configuring the client devices 118A-C or the data repository 106). The program code may be resident in the memory device 704 or any suitable computer-readable medium and may be executed by the processor 702 or any other suitable processor.

In some embodiments, one or more memory devices 704 stores program data 707 that includes one or more datasets and models described herein. Examples of these datasets include subscription data 110, user profiles 120, etc. In some embodiments, one or more of data sets, models, and functions are stored in the same memory device (e.g., one of the memory devices 704). In additional or alternative embodiments, one or more of the programs, data sets, models, and functions described herein are stored in different memory devices 704 accessible via a data network. One or more buses 706 are also included in the computing system 700. The buses 706 communicatively couples one or more components of a respective one of the computing system 700.

權(quán)利要求

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